Horacio Alberto Melo Torres
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Today we present an opportunity to face a perceived problem not being able to store in a digital environment in a simple and automatically way, the receipts and guarantees. Biletu is developed as a solution to this problem by offering a service in the cloud to store the information of the receipts and their guarantees at the time of purchase. The opportunities identified are the low level of competition, because there are fewer than 5 companies operating in a single country and the high generation of related services that the service product to generate a database that is kept current with low operating cost with a wide range of information. Our target market is the trade in general that emits a high volume of receipts or purchase transactions. The advantages of our model are:- Collect data and receipts regardless of the payment method.- Collect the receipts regardless whether it is in person or online payment.- The low cost of operation.- The possibility of reducing the volume of unnecessary printing of receipts.- The scalability the business have to generate services such as data mining business intelligence etc. Our marketing strategy will be developing the prototype of the service to present to large commerce companies and jointly create a strategy to educate the user about this service and its benefits.